Purchasing group · Pas de la Casa
We connect brands with the French-Andorran market
We are the purchasing group and supermarket chain running four stores in Pas de la Casa, right on the border with France.
There is always a store open · 7:30–19:30
Primer Prix in figures
- 4stores in Pas de la Casa
- —m² of sales floorPending
- —product linesPending
- —till receipts a yearPending
- —of shoppers come from FrancePending
- —people on the teamPending
Who we are
Primer Prix is a purchasing group and supermarket chain operating in Pas de la Casa. We are a young company with a team of professionals who know local retail, and the shopper who crosses the border, inside out.
If you are a supplier, we are your partner for growing in this market.
Get to know usWhat we offer your brand
More than a point of sale: four stores and our own channels to give your products visibility.
Four stores, one contact
Negotiate once and reach all four stores in the group.
Promotional space
End caps, islands and featured areas in store for launches and campaigns.
On-shelf activation
Shelf strips, point-of-sale material and planograms designed for your brand.
Websites in four languages
Each store has its own website with offers, new products and articles about the brands.
Social media
Campaigns and content on the stores’ profiles.
Customer base
Email communications to customers registered in our stores.
Our stores
Four supermarkets in the best shopping areas of Pas de la Casa, with drinks, tobacco, food, toiletries and cleaning products.
Between 7:30 and 19:30 there is always one of our stores open.
Intermercat
Carrer Sant Jordi, 2
A wide range of products, ongoing offers and a friendly welcome.
Hiperchamp
Plaça dels Coprínceps, 8
Next to the Plaça dels Coprínceps car park exit, with personal service.
Europrix
Carrer Sant Jordi, 12
In the upper part of Pas de la Casa: a large selection at competitive prices.
Hiperchamp
Carrer de les Abelletes, 7
Two floors of food, tobacco, spirits, toiletries and household goods.
Work with us
People make the difference
We are a committed, dynamic team working every day to serve our customers well, especially those who cross the border from France looking for their favourite products.
Our team is our greatest asset and the driving force behind our success.
Work with usBrands that already trust us
Let's talk
Tell us what you want to achieve in Pas de la Casa and our buying team will get back to you as soon as possible.